Integration extends beyond marketing channels. The best 360 companies align marketing with sales processes, customer service touchpoints, and product experiences. They understand that marketing doesn’t stop at conversion—it continues through onboarding, usage, and advocacy.
What separates genuine 360 Marketing Company from those just claiming the label? Look for demonstrated experience managing complex, multi-channel strategies. Check whether they have in-house capabilities across all major marketing disciplines or outsource key functions. Review case studies showing how they’ve orchestrated integrated campaigns.
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